If you happen to be fortunate enough to be in a marketplace with very few competitors, that will not last for long. You need your business to be at the forefront of your client’s minds so that when they require your products or services, you are the go-to people.

Recognition can be illustrated by two individuals entering a crowded room at a party. Both walk to the far side of the room, one of them slips through the crowd easily and unnoticed as they reach the far side. The second person takes much longer to reach the far side because they are engaged in conversations along the way as they continue to meet acquaintances and friends during their path. Which type of person would you like to model your business after?

Your business is in a continual battle for your customers’ recognition whether you know it or not. If you happen to be fortunate enough to be in a marketplace with very few competitors, that will not last for long. You need your business to be at the forefront of your client’s minds so that when they require your products or services, you are the go-to people.

Earrings add beauty to a face. Different types of earrings suit different faces. Women have a fascination for earrings of all metals. While gold earrings are more traditional, silver earrings are smart. Earrings are essentially worn in the ear lobe, but in recent times, the trend is to wear them at the top of the ears too. Earrings, although by and large remain a woman’s domain, men too have again taken to wearing earrings, like their ancestors.

The various types of earrings in the market today are numerous, made in different styles, with different metals. The precious metals such as gold, silver, white gold, platinum are used to make earrings. The cheaper earrings are made up of beads, wire, plastic etc. The hoop earrings come in all these precious as well as synthetics materials.
The earrings that take a turn from one side of the earlobe and join on the other end are called hoop earrings. They are known to suit oval faces the best, although they look good on everyone. The two styles are the hinged hoop earrings and the puffed hoop earrings. The hinged hoop are short rings whereas the hinged hoop ones are longer and have bigger hoops.

Diamonds set in the hoops make the hoop earrings a beautiful piece of jewelry that can be worn for parties too. They look quite dressy even when worn over normal clothes.
Jewelers make all sorts of combinations for hoop earrings. There are some with only diamonds, while others are combined with other precious gemstones. Gold and white gold are mixed too and the effect of those earrings is exotic to say the least. The thickness of the hoop earrings varies from the extremely thin to the very